Heads Up, Toowong! Hot Cross Buns and Other Egg-Citing Easter Deals For You

Did you know that Toowong has had the second-highest sales of hot cross buns among Coles stores across Queensland since Boxing Day? Coles Toowong has sold more than 140,100 of these spiced sweet buns in the weeks leading up to Easter Sunday.

Next to Victorians, Queenslanders are the second highest consumers of hot cross buns, gobbling up 27 per cent of the 50 million buns rolled out since December 2021.

Also topping the list of suburbs with the most number of hot cross buns sales are Carindale in third place (128,500) and The Gap (123,200) in fourth place.

Hot cross buns, chocolate eggs and bunnies remain the favourite Easter products from Coles. Voted as the best in the country for the second year in a row, the buns are now even more affordable with 2 packs for just $6. 

Hot Cross Buns Toowong coles
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Coles’ irresistible and CHOICE Recommended chocolate hot cross buns with 25% real chocolate chips are made using cocoa from Rainforest Alliance Certified farms, ensuring better opportunities for farmers and safeguarding the environment for the future.

Hot Cross Buns Toowong coles
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This year, Coles was the first major supermarket in Australia to develop a savoury flavoured hot cross bun range, launching the iconic, limited-edition VEGEMITE hot cross buns which sold out within weeks of arriving in store, and recently adding a fiery new flavour – Jalapeno and Cheese.

More Egg-Citing Deals at Coles

This Easter, however, will find Coles Toowong shoppers snapping up more egg-citing deals as 46 per cent of Australian families are planning to gather and celebrate their Easter traditions after two COVID-restricted years. 

Almost half of the cuisines are planned to be “modern Australian,” with 30 per cent of people planning on having a barbeque this Easter and more than half planning to eat fish on Good Friday. Seven per cent will be eating vegetarian meals and 4 per cent will choose meat on Good Friday.

seafood display at Coles
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More than half of families said they are hunting for Easter food specials now more than ever. Coles has prepared the best value seafood spread at discounted prices. Coles cut the price of WA Rock Lobsters to $22 each, down from $27 each, so customers can enjoy a luxury delicacy over Easter.

shrimp dish
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Shoppers will also find the following fresh seafood savings:

  • Coles Deli Fresh Tasmanian Salmon Skin on $29
  • Coles Deli Raw Banana Prawns $23 p/kg, down from $26 p/kg
  • Coles Deli Fresh Black Tiger Prawns $27 p/kg down from $30 p/kg (ex. WA)
  • 3kg Box of XL Black Tiger Prawns $75 p/box, down from $102 per box
  • Coles Tasmanian Salmon Portions with Lemon & Herb Crumb, $14.50 per pack

For gifting or personal indulgence this Easter, Coles has heaps of merchandise on the shelves as well, such as new plush toys and bunny ears, novelty mugs, sustainable crafts, books and Easter hunt options to entertain the kids over the long weekend and offer an alternative to chocolate gifting.

Easter bunny chocolate eggs hot cross buns
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“We know it’s been a challenging few years for many Australians, and it’s important to understand what our customers are feeling to ensure we can provide the best value and quality on products they need most this Easter,” Coles General Manager for Bakery, Deli and Seafood, Andy Mossop said. 

“We started Easter specials on our hot cross buns and confectionery early this year to help customers spread the cost of the entertaining season – these include 2 packs of hot cross buns for $6 and half-price specials on chocolate bunnies and eggs which are perfect for family Easter egg hunts.

“We are ready for a massive week of seafood sales with customers buying 200% more fresh seafood compared to any other week of the year. We’re delighted to be able to make great quality and responsibly sourced Australian seafood like WA Rock Lobsters more affordable so our customers can treat themselves over the long weekend. We’ve kept the prices low on some popular seafood lines since Christmas, and now are offering an even better price on raw banana prawns at just $23 per kilo.”