It’s been a sour week for sugar. First, multi-media identity Peter Fitzsimons released The Great Aussie Bloke Slim-down, a book detailing how he made himself half the man he was by giving up sugar and alcohol. Sugar, we get. Then the Grattan institute proposed a tax on sugary drinks, as way to reduce obesity and/or raise revenue. All the while, Faf du Plessis was giving mint confectionary and its agency to a cricket ball a bad press, made worse by his refusal to say anything about it.






